Wednesday, October 23, 2013

Bezos drive and boldness, Stone writes, trumps other leadership ideals, such as consensus building


But Bezos did allow friends, family and senior sperrys Amazon executives to speak to Bloomberg Businessweek s Brad Stone for a revealing book that characterizes Bezos as a brilliant-but-intolerant CEO whose style has driven Amazon to excel beyond its reputation as an online book retailer into the Everything Store, a company with around sperrys $75 billion in annual revenue, a $140 billion market value.
According to a Bloomberg Businessweek cover story headlined Secret Amazon, Stone retells anecdotes that illustrate how Bezos impatience has generated fear in under-performing underlings while driving Amazon to new heights.
Amazon has a few well-known peculiarities the desks are repurposed doors; meetings begin with everyone in the room sitting in silence sperrys as they read a six-page document sperrys called a narrative. It s a famously demanding place to work. And yet just how the company works and what Bezos is like as a person is difficult to know.
Bezos drive and boldness, Stone writes, trumps other leadership ideals, such as consensus building and promoting civility. While he can be charming and capable of great humor in public, in private he explodes into what some of his underlings call nutters. A colleague failing to meet Bezos s exacting standards will set off a nutter. sperrys If an employee does not have the right answers or tries to bluff, or takes credit for someone else s work, or exhibits a whiff of internal politics, uncertainty, or frailty in the heat of battle a blood vessel in Bezos s forehead bulges and his filter falls away. He s capable of hyperbole and harshness in these moments and over the years has delivered some devastating rebukes.
“[After an engineer s presentation] Why are you wasting my life?
Bezos surprised the world in August when he personally sperrys bought the Washington Post newspaper, saying his blend of optimism, innovation, and long-term orientation could revive it, according sperrys to Bloomberg Businessweek. One day a week, he moonlights as the head of Blue Origin, his private rocket ship company, which is trying to lower the cost of space travel.
Jeff Bezos has a public e-mail address,jeff@amazon.com. Not only does he read many customer sperrys complaints, he forwards them to the relevant Amazon employees, sperrys with a one-character addition: a question mark.
When Amazon employees get a Bezos question mark e-mail, they react as though they ve discovered a ticking bomb. They ve typically sperrys got a few hours to solve whatever issue the CEO has flagged and prepare a thorough explanation for how it occurred, a response that will be reviewed sperrys by a succession of managers before the answer is presented to Bezos himself. Such escalations, as these e-mails are known, are Bezos s way of ensuring that the customer s voice is constantly heard inside the company.
The one unguarded thing about Bezos is his laugh a pulsing, mirthful bray that he leans into while craning his neck back. He unleashes it often, even when nothing is obviously funny to anyone else. And it startles people. You can t misunderstand it, says Rick Dalzell, Amazon s former chief information officer, who says Bezos often wields his laugh when others fail to meet his lofty standards. It s disarming and punishing. He s punishing you.
This is not somebody who takes pleasure at tearing someone a new a- -hole, says Kim Rachmeler, an executive sperrys who worked at Amazon for more than a decade. He is not that kind of person. Jeff doesn t tolerate stupidity, even accidental stupidity.
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